Kerr Russell introduces the third ad in the new “Est. in Detroit 1874” series: “Influencing the legal landscape.” The piece emphasizes the firm’s 143-year presence in Detroit as part of the larger business and legal community. “We don’t sit on the sidelines. We are active in industry groups and we’re driving legislative change. We are leaders in the law.”
The ad will first appear in dbusiness Magazine.
Kerr Russell’s marketing team collaborated with Identity Marketing and Public Relations on this new campaign to emphasize the firm’s longstanding place in Detroit’s history. A key feature is the stamp which reads “Est. in Detroit 1874,” an iconic affirmation of Kerr Russell’s place in the Detroit landscape.
For this latest ad, local artist Brad Ziegler was tapped to provide the featured photograph: titled “Evolution,” the image shows the now iconic Qline train rounding onto Woodward, just off Campus Martius, with the always iconic Woodward Avenue sign top of frame.
Practice AreasAntitrust and Trade Regulation Automotive Bankruptcy and Restructuring Business and Corporate Law China - US Business 中美业务 Construction Environmental Law Estate and Trust Planning and Administration Health Care Law Immigration and Nationality Law Insurance Law Intellectual Property and Litigation Labor, Employment, Employee Benefits and ERISA Litigation and Dispute Resolution Private Equity Real Estate Securities Law Surety Taxation Trade and Professional Associations